Sep 7, 2021
# 23: On today’s episode we have an amazing sit down with Tricia Mahoney the CMO at Twisted X. This is a super innovative footwear company that is changing up the game through innovation and a total commitment to the environment. We discuss how she and the team are creating a movement for the brand, tactics within the B2B space, the importance of culture, and what it’s like to build the brand from the ground up. WARNING: there’s so much in here you are going to want to take notes.
Find out more about Twisted X Brands
Connect with Brian at: BrianM@celticinc.com
Connect with Kurt at: Kurtl@celticinc.com
Connect with Pat at: pmcgovern@ascedia.com
Tricia’s Pint: Good old Iced Tea
Brian’s Pint: Miller Lite
Kurt’s Pint: Company Brewing, George’s Serious Breakfast
Pat’s Pint: Door County Brewing, Little Sister