Jan 30, 2025
#148 Favorite of the pod, Dave Coughlin returns. But this time it's something a little different. Pat and Dave riff on the Sonos debacle and the steps the company can take to pull themselves out of the downward spiral.
They also hit on the Starbucks turnaround. Plus, Nike under Elliot Hill.
Enjoy the listen.
Jan 23, 2025
#147 Remso Martinez is the CEO of Marketer On The Run, a digital agency that delivers personalized service with a proven track record for growing businesses, start-ups, nonprofits, and everyone in between. Check 'em out.
Remso, got on our radar with this article: What Marketers Job Seeking in 2025 Need to Know.
Jan 17, 2025
#146 Nancy Harhut has written one of the best books for marketers — EVER published. Period. End of story.
Her book: Using Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses is a complete and thorough guide to key behavioral principles marketers can use to...
Jan 9, 2025
#145 Terra Fletcher is a fractional CMO, author, and keynote speaker. Her marketing space is manufacturing. This episode works in two parts.
The first, how Tara was able to leave her 9 to 5 job and start Fletcher Consulting. For those interested in leaving your current job in 2025 and forging your own path, Fletcher...
Jan 3, 2025
#144 Jonathan Baker is the head of M&A at Punctuation – the leading authority on positioning, reinventing, and selling firms in the creative and digital space.
In this episode, we talk about the selling process. We cover:
✅ How long does a typical sale take
✅ How Jonathan and his team go about valuing...