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Over A Pint Marketing Podcast

Jun 1, 2023

#79 Ya know marketing isn’t all about selling more products or making people aware of your service. 


Sometimes marketing is meant for the greater good. 


On this episode of OAP, Kurt and Pat sit down with Julie Kraft and Erika Edmiston. Two dedicated women working hard to Keep Wyoming Wild & Beautiful! 


Trying to keep invasive species at bay is not an easy task.  And why exactly is that important to all of us?  Simply put, invasive species harm the environment and wildlife by taking over habitats and resources from native species.  This can result in changes to food chains and ecosystems, making it harder for native plants and animals to survive. 

We find out how Erika, Julie, and the entire WWPC team go about their jobs – whether it’s actually in the weeds out in the field battling invasive head-on, through education, and even marketing their message to audiences (oh yeah, we cover marketing and brand on this one as well).  While our guests may live, work and play in the Cowboy State, this episode is relevant to wherever you call home.


Come and have a listen … who knows, this episode just might encourage you to learn more about invasive species and how you can help in your own backyard.


To find out more about WWPC go here:


✅ Connect with Kurt at:

✅ Connect with Pat at:



🍺 Erika’s Pint: Roadhouse Brewing, Mountain Style IPA

🍺 Julie’s Pint: Tea

🍺 Kurt’s Pint: 3 Sheeps Brewing

🍺 Pat’s Pint: Miller High Life


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