Sep 19, 2024
#133 Gini Dietrich runs a successful PR agency, she is a prolific content creator, author, and the force behind an incredible blog Spin Sucks. She is also the person behind the PESO™ model of communication. If you want to do comms right in 2024 – you need to understand this model.
In this episode, Pat and Gini...
Sep 12, 2024
#132 David Aldridge is the VP of Marketing for Visit Virginia’s Blue Ridge. David is also a return guest, check out episode 37.
In this episode, David and Pat talk about:
✅ The state of destination marketing post-pandemic at VVBR.
✅ What are the current challenges facing destination marketers.
✅ What...